Made for first‑time investors

Invest
On Your Terms

No fixed amount. No pressure. Pick a comfortable range, and each month just slide to whatever suits you, even ₹0 when money's tight.

2‑min setup · UPI only, no card · Skip anytime

50,000+ first‑timers
already started
InGood app: set a comfortable range and invest what feels right each month
SEBI Registered No lock‑in Skip anytime

See it in 40 seconds

How InGood Works.

One short, friendly explainer. No jargon.

Happening right now

People Like You
Invested Today.

Small amounts, real people, every day. You don't need a lot to begin. You just need to start.

Invested today
₹4,82,300
Investors today
1,247
Smallest start
₹100

Real people, real starts

Real
Was Testimonials

First‑timers who started small: a delivery rider, a student, a nurse. Their words, their faces.

Arjun
Arjun M.
Delivery partner · Delhi
★★★★★

“Some weeks I earn well, some weeks not. InGood is the first thing that didn't punish me for that. I skip the slow months and no one calls me a defaulter.”

📈 Investing 8 months
Riya
Riya S.
Student · Pune
★★★★★

“I started with ₹200 from my pocket money. The slider makes it feel like a game, not a big scary finance thing. I actually look forward to it.”

🌱 Started at ₹200
Fatima
Fatima A.
Nurse · Hyderabad
★★★★★

“My shifts change, my income changes. Setting a range instead of one fixed amount just made sense. It finally fits how I actually live.”

💚 ₹18,400 invested
Suresh
Suresh K.
Auto driver · Chennai
★★★★★

“Festival months I put in more, monsoon months almost nothing. Nobody ever let me do that before. My savings grew without me feeling the pinch.”

🚗 Investing 1 year
Priya
Priya D.
Home baker · Nagpur
★★★★★

“My income is never the same twice. Sliding my amount each month means I never dip into money I actually need to run my kitchen.”

🎂 ₹9,600 invested
Imran
Imran S.
Electrician · Lucknow
★★★★★

“I was scared of anything with the word ‘invest’. Starting at ₹150 and being able to pull out anytime is what made me finally try.”

⚡ Started at ₹150

Ways to grow

Two Ways To Invest,
One Goal

Pick the SIP style that fits how you live and spend.

Hover a card to see how it works

Everyone's Choice Adjust your SIP, not your lifestyle.
Flex SIP

Invest with Complete Flexibility

Choose a minimum and maximum monthly investment range. Before every SIP date, decide how much you want to invest within that range, or even invest the minimum if your budget is tight. You're always in control.

  • Set a comfortable min and max range
  • Minimum can be ₹0, skip any month
  • Slide to your amount before each SIP
Hover to see how it works
How it works
Flex SIP, step by step
  1. 1Set your minimum and maximum investment range.
  2. 2Get notified before your SIP date.
  3. 3Increase or decrease the amount within your range.
  4. 4Your chosen amount is invested.
Move your cursor away to flip back

Why InGood

Old Method SIP
vs the InGood Way.

A fixed SIP only works when your income never changes. The InGood SIP flexes with life, so the habit survives, and the money keeps growing.

Old method SIP
InGood model SIP
One fixed amount, on one fixed date
A range you choose, slide anywhere inside it
Money's tight? Miss one and your SIP breaks
Slide to ₹0. Nothing breaks, ever
Good month? Stuck at the same old number
Invest a little extra with one slide
Cheque bounces, penalties, restart paperwork
No penalties, no lock‑in, no paperwork
Every miss resets your discipline
Your streak and journey stay alive

Same funds. Same market. The only difference is your plan never breaks, so the money actually gets a chance to grow.

Your journey stays intact

Some Months More.
Some Months Less. Always Moving.

Here's a real year on InGood. The amount flexes with life, but the streak never resets, and the total keeps climbing.

You invested
Tight month (skipped, ₹0)
Months active
12
Broken SIPs
0
Total invested
₹0
12 months, 0 resets
Skipped 2 tight months, and your journey carried right on. No penalty, no restarting.

Inside the app

Three Taps. That's It.

Setting up takes about two minutes. Here's what it looks like.

Set your comfort zone
Choose a range you're happy with
MIN / MONTH
₹0
MAX / MONTH
₹800
₹0₹2,000
No fixed minimum: set it to ₹0 and skip freely.
Save my range
1

Set Your Range

Pick a min and max. Min can be ₹0.

How much this month?
Slide to pick. Or skip, zero pressure.
₹350
within your ₹0–₹800
₹0₹800
Invest ₹350
Skip this month →
2

Slide Each Month

We nudge you. You choose, or skip.

You're on track
Every bit adds up
₹350 invested
Went straight to your fund
🔥 Journey
6 months strong
Total invested
₹3,150
3

Watch It Grow

Your streak holds. Your money builds.

The long game

Small Amounts, Real Growth.

Pick an amount and a time frame to see how it could grow.

Monthly amount
Time horizon
What it could grow toWhat you put in
You invest
Could become
Growth
Your money

Illustration at 12% assumed annual return, compounded monthly. Mutual funds carry market risk. Actual returns vary and aren't guaranteed.

Why we built InGood

IMAGE SLOT
Founder / team photo1040×380, warm & candid: a real person, not a corporate headshot. Documentary feel.

“We watched people who earn irregularly get turned away by apps built for fixed salaries. So we built the opposite: investing that bends to your month, never breaks, and never makes you feel behind.”

The InGood team
Mumbai · building since 2024

Trust & safety

Your Money Is Safe.

Regulated, encrypted, and invested straight with the fund houses, never held by us.

SEBI Registered

Regulated mutual fund distributor.

Bank‑Grade Security

256‑bit encryption on your data.

Straight to AMCs

Money goes to fund houses, not us.

Withdraw Anytime

No lock‑in, no exit penalty.

Good to know

Questions, Answered Simply.

It's normal to feel that way. InGood isn't trading or stock‑picking. You invest in diversified mutual funds for the long term, starting as small as you like. All investing carries some market risk, but you can start with ₹300, withdraw anytime, and never lock money away.
Set your minimum to ₹0. On a tight month, nothing is deducted and your SIP stays active. No broken commitment, no penalty, no restarting. Your journey simply continues.
No. InGood runs entirely on UPI. All you need is a bank account and any UPI app. No credit card, ever.
Withdraw anytime from the app. No lock‑in, no exit fees. The money reaches your bank in 1–3 working days depending on the fund.